Money is often associated with wealth by many people. People who truly appreciate wealth know that it’s less about money than it is about the placement of your abilities and talent in the professional sector. Sarita Pittman, a Board Certified Master Coach and Holistic Healthcare Practitioner, was well aware of this fact from the beginning. Over the last several years, Sarita has mentored people from different walks of life. As a business and life coach, she has developed expertise in mentoring, business leadership, and customer engagement. She has a strong academic and professional background that allows her to assist people in achieving their goals. Additionally, she will soon receive her Ph.D. in Natural Medicine and Nutritional Sciences.
Being a Leader
As an expert and pioneer thought-leader in business and personal growth, Sarita Pittman has earned the reputation of one of the most successful people in the industry. Recognizing her own power has allowed her to help others do the same. The prestigious Cornell University graduate looks forward to achieving more success in the years to come.
Wealth, the General Perspective
When you have everything you need and still have an excess, ordinarily this is what is referred to as wealth. The term can also be used to describe ownership of something worth a lot of money. However, Sarita considers wealth to be living a life of building and creation rather than one of consumption.
Discover Your Unicorn Horn
You are known for your “Unicorn Horn”, says Sarita. The unicorn horn is what makes you special. It encompasses everything that makes you unique. It is one of her passions to make something that already exists even better. Being an introvert, she enjoys working behind the scenes. When it comes to rebranding her clients’ PR, she is a connoisseur. She loves ghostwriting for them. It’s her passion to make her clients’ brands reach the pinnacle of success and she’s pretty good at it. That’s her unicorn horn. And it works like a charm!
Up Your Communication Game!
Sarita says to embrace consistent, personal interactions with your customers across a variety of relevant channels to build trust. All the critical points should help the customer move through the sales funnel by providing useful content and information based on their progress along the way.
Her Work on Consumer Engagement
Sarita is pretty keen on enhancing communication and engagement with the end-user or customer. She believes that you should help your sales teams develop targeted messaging and outreach strategies by providing them with insight into customer interactions. The customer should be supported as they narrow their choices, but should not feel forced in their decision. You must be aware of what works when interacting with customers, and you must determine which channels and outreach types are best suited to your team and ideal buyer persona. Engagement of customers is essential when you want to improve sales and marketing connections. Marketers must create personalized content that reaches qualified leads at the right time. Establishing business relationships and increasing sales deals requires sales teams to nurture and engage buyers across multiple channels.
Helping 300 Brands!
Because of her mentoring experience, she has been able to coach people from a wide variety of backgrounds. Almost every segment of the population follows her, from those seeking to advance in the corporate world to those seeking to have a stable business or even a passive income stream of their own. Almost 300 brands have scaled to seven figures under her guidance.
From Beauty and Health Care to Mentoring and Life Coaching
As well as soft skills development and curriculum development, her experience includes personal development and executive coaching. Sarita founded beautiful brands after being a master cosmetologist. Her experience includes work in beauty and healthcare. A high-level manager or entrepreneur who has time constraints can now earn millions without becoming exhausted thanks to her drive and tenacity. Additionally, she has done substantial work on business communication and branding to increase income and make a brand popular in the right social circles. She facilitates endorsement deals for her clients, potentially helping them to build their careers. Aside from digital marketing and brand endorsements, she offers a variety of other services to her clients, such as web design, ghostwriting, event planning, podcast writing, creating high-ranking digital products, managing marketing campaigns, and assisting her clients with improving their SEO. A lot of credit goes to her skill of coming up with useful and relevant marketing messages for her clients. Furthermore, she has a reputation for booking interviews for her clients that can potentially give their businesses a significant advantage over their competitors.
Understanding Your Customer’s Needs
Sarita says that throughout the purchase journey of the end-user, marketing engagement strategies should heavily consider what existing and potential customers need. Add a touchpoint to reach your target audience at the right time in their purchase journey and identify the key steps of their purchase journey. To provide positive customer experiences and build loyalty, each touchpoint must include helpful, personalized information.
Being Relevant and Resourceful
She further urges to create content that supports the changing needs of buyers over time. She teaches to engage with customers across all channels by using insight and data. You should develop content that helps your target buyer understand how your solution can help them solve their business challenges while being relevant and resourceful. Make strategic decisions regarding what content to include, what channels to use, and what impact it may have on the customer experience.
Take-Home Thoughts
Sarita urges to make marketing campaigns and outreach beyond Twitter and Facebook creative, especially on social media, Sarita says. Will your audience include millennials, for example? TikTok might be a good option. How about providing a visual element or experience to your product? Include Instagram in your engagement strategy.
