Business Archives - The Influencer Age Latest Influencers Stories, News & Features Wed, 24 Sep 2025 23:36:57 +0000 en-US hourly 1 https://wordpress.org/?v=7.0.4 https://influencerage.com/wp-content/uploads/2023/11/cropped-30-fOvmyulNA-transformed-1-32x32.png Business Archives - The Influencer Age 32 32 One Way Solutions: Aligning Property Management with Investor Priorities https://influencerage.com/one-way-solutions-aligning-property-management-with-investor-priorities/ https://influencerage.com/one-way-solutions-aligning-property-management-with-investor-priorities/#respond Sun, 22 Jun 2025 22:47:09 +0000 https://influencerage.com/?p=3460

Property management today goes beyond simple oversight. As markets shift and investor expectations rise, management firms must deliver not only on operations, but also on reporting, risk reduction, and performance accountability. One Way Solutions addresses this shift by providing structured, data-informed property management services that align closely with investor priorities. Balancing Efficiency with Oversight Operational […]

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Property management today goes beyond simple oversight. As markets shift and investor expectations rise, management firms must deliver not only on operations, but also on reporting, risk reduction, and performance accountability. One Way Solutions addresses this shift by providing structured, data-informed property management services that align closely with investor priorities.

Balancing Efficiency with Oversight

Operational efficiency remains a cornerstone of effective property management. Through the use of integrated technology platforms, One Way Solutions offers streamlined processes for rent collection, maintenance coordination, and tenant communication. This efficiency supports quicker response times, clearer reporting, and a more stable tenant experience—factors that directly influence occupancy and retention rates.

Transparent Reporting as a Standard

Investors require clarity, not just results. One Way Solutions maintains a reporting structure that emphasizes transparency, consistency, and accessibility. Monthly and quarterly reporting cycles are supported by real-time dashboards and secure owner portals, allowing clients to monitor key performance indicators, financial activity, and unit-level details without delay.

Compliance-Centered Operations

Risk mitigation in property management depends on compliance with fair housing regulations, local codes, and data privacy standards. One Way Solutions incorporates compliance protocols into its daily workflows—from tenant screening to documentation handling—ensuring that properties remain protected from legal and regulatory exposure.

Adaptable Support Across Property Types

One Way Solutions manages a range of real estate asset classes, including multifamily residences, single-family rentals, and mixed-use properties. This broad scope allows them to adapt operational strategies based on asset type and ownership structure, which is particularly valuable for clients managing diverse portfolios.

Conclusion

As investor needs evolve, so must the services that support them. One Way Solutions focuses on delivering clarity, consistency, and control to property owners through structured management practices and transparent communication. For those seeking a more informed and aligned approach to property management, this model offers a reliable foundation.

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Credit Genius App Officially Launches to Revolutionize Credit Monitoring and Education https://influencerage.com/credit-genius-app-officially-launches-to-revolutionize-credit-monitoring-and-education/ https://influencerage.com/credit-genius-app-officially-launches-to-revolutionize-credit-monitoring-and-education/#respond Tue, 29 Apr 2025 00:34:43 +0000 https://influencerage.com/?p=3453

Credit Genius, the highly anticipated new fintech app, is now officially live on the App Store! Designed for anyone looking to boost their credit score and financial health, Credit Genius combines powerful AI technology, gamified learning, and personalized consulting — all in one easy-to-use, free app. Download Credit Genius today: https://apps.apple.com/us/app/credit-genius/id6480586955 Why Credit Genius is […]

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Credit Genius, the highly anticipated new fintech app, is now officially live on the App Store! Designed for anyone looking to boost their credit score and financial health, Credit Genius combines powerful AI technology, gamified learning, and personalized consulting — all in one easy-to-use, free app.
Download Credit Genius today:

Why Credit Genius is a Game-Changer

Unlike traditional credit monitoring apps that only show your credit score, Credit Genius goes far beyond. Our platform uses AI to coach you, guide you, and empower you to reach your financial goals faster.
With Credit Genius, users can:
•Monitor personal and business credit — completely FREE
•Get customized credit strategies tailored to your unique profile
•Ask GeniusBot questions based on your credit and financial goals
•Play Credit Games to earn Genius Points and unlock real rewards
•Use the Genius Simulator to model credit decisions before making them
•Consult with a real Credit Genius expert for free
•Protect your identity with powerful add-ons
•Access exclusive funding and credit card offers customized for your needs
Credit Genius isn’t just another app — it’s your secret weapon to building and protecting elite credit.

A Fun, Free Way to Master Credit

Gamification makes Credit Genius truly stand out. Through Credit Games, users earn Genius Points by answering credit questions, hitting financial milestones, and completing challenges.
Points can be redeemed inside the Genius Vault for real-world rewards, digital prizes, or new game features.
Learn, play, and grow your credit — all while having fun.

Safe, Secure, and Built for You

Created by a team of fintech experts and AI innovators, Credit Genius protects your information with bank-level encryption and advanced identity monitoring. Your security and success are our top priorities.
Whether you’re building credit for the first time, rebuilding after setbacks, or aiming for that 800+ credit score, Credit Genius provides a personalized plan to help you get there.

Ready to Level Up Your Credit?

Join thousands of users already experiencing the Credit Genius difference.
Your financial breakthrough starts today.
Download FREE on the App Store:
https://apps.apple.com/us/app/credit-genius/id6480586955

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The International Beauty Industry Awards – The Fairest Beauty Competition On The Globe! https://influencerage.com/the-international-beauty-industry-awards-the-fairest-beauty-competition-on-the-globe/ https://influencerage.com/the-international-beauty-industry-awards-the-fairest-beauty-competition-on-the-globe/#respond Tue, 20 Feb 2024 10:52:51 +0000 https://influencerage.com/?p=3271

  In today’s online world, individuals gain social media fame and sizable followings, which leads to an unfair advantage when competing. Because of this, competitions often find themselves navigating the delicate balance between skill-based evaluation and selecting someone of influence or online popularity. It’s not uncommon for skilled contestants to lose to someone more popular […]

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In today’s online world, individuals gain social media fame and sizable followings, which leads to an unfair advantage when competing. Because of this, competitions often find themselves navigating the delicate balance between skill-based evaluation and selecting someone of influence or online popularity. It’s not uncommon for skilled contestants to lose to someone more popular with a larger fan base. On the contrary, the International Beauty Industry (IBI) Awards judges contestants on merit, not popularity, and award winners in an unbiased selection. Let’s delve into the unique features that make the IBI Awards the gold standard for impartiality and genuine talent recognition of beauty artisans.

Foundations of Fairness:
The IBI Awards is built on the foundations of fairness, prioritizing merit and talent above all else. Unlike competitions that may be influenced by external factors, the IBI Awards takes a steadfast approach to ensuring a level playing field. The blind judging system, devoid of any identifying information, ensures that each beauty artisan is evaluated solely on the merit of their work. This commitment to fairness not only enhances the credibility of the competition but also attracts participants who seek a genuine and unbiased evaluation of their craft.

Inclusive Recognition of Beauty Artisans:
At the heart of the IBI Awards is an unwavering commitment to recognizing the talent of Beauty Artisans without discrimination. Founder Dianna Hampton’s vision emphasizes inclusivity, embracing diversity in styles, techniques, and artistic expressions. This inclusive approach attracts beauty artists from various backgrounds, creating a vibrant and representative tapestry that reflects the true diversity of the beauty industry.

Global Platform for Recognition:
The IBI Awards provides a global stage for beauty artisans to showcase their skills and receive international recognition. The competition’s reach extends beyond regional boundaries, offering participants the opportunity to connect with a global audience of industry experts, peers, and enthusiasts. Winning or even participating in the IBI Awards catapults beauty artists onto an international platform, elevating their visibility and contributing to a more interconnected beauty community.

Cultivating Opportunities and Community:
More than just a one-time event, the IBI Awards is a dynamic force that cultivates a global community of discovery and inspiration. Beauty artisans who participate become part of a network that transcends the competition itself. This sense of community fosters collaboration, shared insights, and mutual support, creating an environment where artists can continue to learn and be inspired long after the awards competition concludes. The IBI Awards actively seeks to provide opportunities for growth, enabling beauty artists to forge meaningful connections and explore new avenues in their professional journeys.

Celebrating Diversity with 50 Categories:
The IBI Awards celebrates the multifaceted nature of the beauty industry with an impressive 50 categories. Ranging from avant-garde to everyday, these categories mirror the diverse skills and styles of beauty artisans. This expansive approach ensures that the competition is not limited to a singular definition of beauty but embraces the richness that comes from the myriad of expressions within the industry.

A Visionary Approach to Beauty:
Founded by award-winning makeup artist Dianna Hampton, the IBI Awards is rooted in a visionary approach to beauty. Dianna, known for defying conventional beauty industry standards, continuously redefines what it means to embrace an approach to beauty that elevates diversity. Her commitment to creating a more beautiful and authentically represented world is embedded in the ethos of the IBI Awards, making it a transformative platform that transcends traditional beauty norms.

The International Beauty Industry Awards stands as a testament to the true essence of beauty – a celebration of talent, diversity, and artistry. As the fairest beauty competition on the globe, it not only recognizes excellence but actively cultivates a global community where beauty artisans can thrive, inspire, and contribute to the evolving narrative of beauty. The IBI Awards is more than an event; it is a movement, driving the beauty industry towards a future that embraces fairness, inclusivity, and boundless creativity.

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The Marathon of Life: Achieving Success and Building a Brand https://influencerage.com/the-marathon-of-life-achieving-success-and-building-a-brand/ https://influencerage.com/the-marathon-of-life-achieving-success-and-building-a-brand/#respond Sat, 05 Aug 2023 07:11:22 +0000 https://influencerage.com/?p=2495

Life is often compared to a marathon, where success is not achieved overnight but through perseverance and determination. In this article, we will delve into the journey of Deshon Carr, CEO and President of On Time Freight Solutions dba On Time Mobile Wash, as he shares his experiences, challenges, and triumphs in the world of […]

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Life is often compared to a marathon, where success is not achieved overnight but through perseverance and determination. In this article, we will delve into the journey of Deshon Carr, CEO and President of On Time Freight Solutions dba On Time Mobile Wash, as he shares his experiences, challenges, and triumphs in the world of entrepreneurship and transportation.

Deshon Carr, a passionate individual with 13 years of entrepreneurship and 6 years of transportation experience, embarked on his journey in the car wash industry driven by his love for vehicles and the art of cleaning cars. His dedication to providing exceptional service led him to establish On Time Mobile Wash (https://www.ontimemobilewash.net/store), a company that utilizes technology to enhance the customer experience.

No journey is without obstacles, and Deshon Carr faced his fair share. The COVID-19 pandemic posed significant challenges, especially in finding motivated individuals willing to work during these trying times. However, Carr’s resilience and determination allowed him to adapt and find innovative solutions to keep his business thriving.

On Time Mobile Wash stands out in the industry as a mobile car wash that takes pride in utilizing technology to enhance the customer experience. By incorporating modern advancements, Carr and his team offer convenience, efficiency, and top-notch service to their clients, setting themselves apart from traditional car washes.

On Time Mobile Wash has gained recognition for its excellence, earning the BBB regulation status. Additionally, it proudly holds the position of being the number one detailing company in Lisle, a testament to the high-quality services provided by Carr and his dedicated team.

Looking ahead, Deshon Carr envisions On Time Mobile Wash as the leading platform for vehicle detailing and power washing needs. As he pursues his dreams, Carr also aspires to own an NBA team, demonstrating his ambitious spirit and entrepreneurial drive.

The core message of Deshon Carr’s journey is to understand that life is a marathon, not a sprint. His story encourages individuals to persevere in the face of challenges and setbacks, urging them not to quit when tired but to push forward until they reach their goals.

In conclusion, Deshon Carr’s story exemplifies the power of determination and passion in achieving success. His entrepreneurial journey, coupled with his unwavering dedication to providing exceptional service, has paved the way for On Time Mobile Wash to become a prominent player in the car wash industry. As you face your own challenges and embark on your entrepreneurial endeavors, remember that success is a marathon – keep pushing forward, and don’t quit until you cross the finish line.

With a commitment to excellence and a drive to constantly innovate, Deshon Carr and On Time Mobile Wash are making a lasting impact in the car wash industry. Their story serves as an inspiration for aspiring entrepreneurs, reminding them that with passion, determination, and a focus on the customer experience, success is within reach.

The journey of Deshon Carr and On Time Mobile Wash is a testament to the power of perseverance and the importance of staying the course in pursuit of your dreams. By embracing the marathon of life, you can overcome obstacles, achieve success, and build a brand that leaves a lasting impression.

Achieving greatness requires effort, dedication, and an unwavering belief in oneself. Deshon Carr’s story shows us that with the right mindset and a relentless pursuit of excellence, anyone can turn their dreams into reality. So lace up your shoes, prepare for the long run, and remember that the marathon of life holds great rewards for those who keep going, one step at a time.

Follow Deshon Carr on Facebook and Instagram (@Mrontime_itself). Stay updated with On Time Mobile Wash on their Facebook and Instagram business pages (@OnTimobilewash).
Visit On Time Mobile Wash Store to explore their services and experience their exceptional car wash solutions.

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Sabrina Stocker Shares 3 Reasons Why Expert Real Estate Agents Need To Prioritize PR To Increase Their Transaction Volume https://influencerage.com/sabrina-stocker-shares-3-reasons-why-expert-real-estate-agents-need-to-prioritize-pr-to-increase-their-transaction-volume/ https://influencerage.com/sabrina-stocker-shares-3-reasons-why-expert-real-estate-agents-need-to-prioritize-pr-to-increase-their-transaction-volume/#respond Sat, 05 Aug 2023 07:10:52 +0000 https://influencerage.com/?p=2471

The real estate industry has been changing rapidly over the past few years. The internet has made it easier than ever for people to find homes, but that doesn’t mean that real estate agents are going away anytime soon—quite the opposite, actually! People still need help finding homes, and they’re more likely than ever to […]

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The real estate industry has been changing rapidly over the past few years. The internet has made it easier than ever for people to find homes, but that doesn’t mean that real estate agents are going away anytime soon—quite the opposite, actually!

People still need help finding homes, and they’re more likely than ever to turn to someone with a professional license. Most real estate agents are very good in their area of expertise. They know their market well, have built up a solid reputation for themselves, and have cultivated valuable relationships with clients and colleagues. There’s no doubt about it: these people understand the business of real estate and are incredibly skilled at closing deals for clients. 

But despite all this hard work, many agents still struggle to close enough deals each year to keep their businesses afloat—and that’s because there aren’t getting enough coverage.

Sabrina Stocker, CEO of Two Comma PR and public relations expert, shares 3 reasons why real estate agents need to prioritize PR to increase their transaction volume:

1. You need to be on the front page of Google

What is the first thing everyone does when they are looking to buy or sell a home and are seeking help? Exactly. They use Google to find an agent. If you can’t be found through search engines, but your competitors are, guess who will seal the deal.

As a realtor or broker, it can be tough to stand out from the competition in the real estate market. Leveraging press coverage is one way to build your brand and grow your business. 

2. The more people you reach, the more transactions with new customers you will get

Press coverage helps realtors to increase visibility and reach new potential buyers and sellers who may not have heard of you otherwise. This kind of exposure can help you to reach a larger audience and generate more business. Additionally, press coverage gives you a chance to tell your story and build trust with potential clients. When people see that you have been featured in the press, they will be more likely to trust and rely on your services.

3. PR is an investment in your future

Finally, being featured in the press, it’s not just a one-time thing. When you receive press coverage, it will help you to build your credibility and authority as an expert in your field. That can lead to more referrals and continued business from satisfied clients.

Press coverage is a great way for realtors to show that they are knowledgeable and have a good understanding of the market. 

Overall, there are many benefits for realtors who are featured.

In short, for realtors, being featured in the press is essential for success in the competitive world of real estate. It increases visibility, builds trust and authority with potential clients, and establishes you as an industry leader. So if you’re looking to stand out from the competition, getting press coverage is a must. 

 

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Kazerma e Cerenit: Where History, Sustainability, and Culinary Artistry Converge in Albania https://influencerage.com/kazerma-e-cerenit-where-history-sustainability-and-culinary-artistry-converge-in-albania/ https://influencerage.com/kazerma-e-cerenit-where-history-sustainability-and-culinary-artistry-converge-in-albania/#respond Sun, 07 May 2023 19:44:15 +0000 https://influencerage.com/?p=2467

​​Introduction The story of Kazerma e Cerenit is a testament to the resilience and adaptability of a nation. Once a secretive military installation in communist Albania, this remarkable site has been transformed into a sustainable agro-tourism business and a top dining destination. Let’s explore the history of Kazerma e Cerenit, the vision of its owner […]

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​​Introduction

The story of Kazerma e Cerenit is a testament to the resilience and adaptability of a nation. Once a secretive military installation in communist Albania, this remarkable site has been transformed into a sustainable agro-tourism business and a top dining destination. Let’s explore the history of Kazerma e Cerenit, the vision of its owner Ismet Shehu, and how it became the first Albanian Green Agro-tourism Business in the Western Balkans.

A Secretive Military Past

Established in 1975 as Army Barracks 3700, Kazerma e Cerenit was initially built to house military units of the then-Ministry of Defence (MoD) of communist Albania. The construction of the Barracks began in 1968, starting with the excavation of tunnels and the establishment of the logistics base required for its operations.

Before its conversion into a military facility, the land belonged to a state-owned Agricultural Co-operative, where tomatoes were cultivated. The Barracks were an anonymous unit of the MoD, housing Chinese OQ-2 and OQ-4 rockets. The exact number and types of military equipment and weapons stored at the location were known only to the Officer in charge and the Chief of Staff of the communist Albanian Army.

Surviving Turmoil and Transformation

In 1997, a tumultuous year in Albania’s modern history, Kazerma e Cerenit was spared any damage due to its favourable geographical position. It wasn’t until 2020 that work began to transform the Barracks into an agro-tourism business, with a focus on preserving the identity of each building and displaying rare military artefacts from the era.

Minimal interventions were carried out, such as repairing walls and other deteriorated parts of the Army Barracks. The remainder of the site was kept as close to the original as possible, including the dormitories, dining hall, and new war museum. The transformation also involved creating contemporary spaces suitable for food processing, while prioritizing safety.

A Dining Destination and Green Agro-tourism Business

Ismet Shehu, the visionary owner of Kazerma e Cerenit, turned this historical location into an exceptional dining experience, complete with sustainable agricultural practices. On January 29, 2023, Kazerma e Cerenit was inaugurated as an agro-tourism business utilizing renewable energy. Thanks to the installation of solar panels throughout the site, it has become the first Albanian Green Agro-tourism Business in the Western Balkans.

Visitors to Kazerma e Cerenit can now experience a unique blend of history, sustainability, local culture, and exceptional cuisine. As Albania’s first green agro-tourism business and a premier dining destination, Kazerma e Cerenit stands as a symbol of the nation’s remarkable transformation, showing how its past can be repurposed to create a brighter, greener future.

Conclusion

The story of Kazerma e Cerenit highlights the power of innovation and adaptability in the face of change. This former military installation has found new life as a sustainable agro-tourism business and a top dining destination under the leadership of owner Ismet Shehu. By preserving its historical significance while contributing to the growth of Albania’s eco-tourism and culinary industries, the success of Kazerma e Cerenit serves as an inspiration for other countries to explore innovative ways of repurposing their own historical sites for a more sustainable future.

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One Way Management: The Fast-Growing Property Management Company Redefining Real Estate in New York and Philadelphia https://influencerage.com/one-way-management-the-fast-growing-property-management-company-redefining-real-estate-in-new-york-and-philadelphia/ https://influencerage.com/one-way-management-the-fast-growing-property-management-company-redefining-real-estate-in-new-york-and-philadelphia/#respond Thu, 13 Apr 2023 23:36:11 +0000 https://influencerage.com/?p=3484

Philadelphia, PA — As the demand for reliable, transparent, and results-driven property management continues to grow, one company is emerging as a leader in the field. One Way Management, founded in 2018 by real estate entrepreneur Leslie Richardson, has quickly become a trusted partner for property owners, landlords, and real estate investors across New York […]

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Philadelphia, PA — As the demand for reliable, transparent, and results-driven property management continues to grow, one company is emerging as a leader in the field. One Way Management, founded in 2018 by real estate entrepreneur Leslie Richardson, has quickly become a trusted partner for property owners, landlords, and real estate investors across New York and Philadelphia.

With a mission to treat every property as if it were their own, One Way Management is reshaping how investors and landlords view property management. Instead of focusing only on rent collection and maintenance, the company delivers tech-driven solutions that maximize ROI, tenant satisfaction, and long-term growth.

Scalable Property Management Services for Every Type of Real Estate

One Way Management specializes in managing multifamily properties, single-family rentals, and commercial properties, offering end-to-end services including:

  • Multifamily Property Management with a focus on tenant retention and NOI growth.

  • Single-Family Rental Oversight for owners seeking passive income with peace of mind.

  • Commercial Property Management for office, retail, and mixed-use spaces.

  • Tenant Placement & Leasing Services including listings, screenings, and lease signings.

  • Maintenance Coordination & Repairs ensuring properties remain in peak condition.

  • Owner Reporting & Financial Oversight with real-time dashboards and monthly breakdowns.

By integrating advanced platforms like AppFolio, Buildium, and Yardi, One Way Management provides property owners with transparency and control through real-time reporting and analytics. This tech-enabled approach helps clients make smarter, data-backed decisions about their portfolios.

Why Investors Are Choosing One Way Management

For landlords and real estate investors in New York and Philadelphia, the company offers more than convenience—it delivers strategic property management that protects assets and drives consistent returns. Clients value the firm’s proactive communication, tenant-focused strategies, and scalable systems that grow alongside their portfolios.

“Our role is to make property ownership stress-free while ensuring every asset performs at its best,” says founder Leslie Richardson. “Whether it’s one rental unit or an entire commercial portfolio, our commitment is the same: transparency, efficiency, and measurable results.”

A Trusted Partner for Long-Term Success

With offices in both New York and Philadelphia, One Way Management has positioned itself as a go-to property management company for real estate investors seeking growth in two of the most competitive markets in the country. By combining local expertise with cutting-edge technology, the company ensures that both owners and tenants benefit from its modern approach.

About One Way Management
Founded in 2018 by Leslie Richardson, One Way Management is a leading property management company serving New York and Philadelphia. The firm specializes in multifamily, single-family, and commercial property management, offering comprehensive, tech-driven services designed to maximize ROI, tenant retention, and operational efficiency.

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Nicolas Valentine’s Expert Tips for Building a Profitable Dropshipping Business in Today’s E-Commerce Industry https://influencerage.com/nicolas-valentines-expert-tips-for-building-a-profitable-dropshipping-business-in-todays-e-commerce-industry/ https://influencerage.com/nicolas-valentines-expert-tips-for-building-a-profitable-dropshipping-business-in-todays-e-commerce-industry/#respond Fri, 03 Mar 2023 08:58:25 +0000 https://influencerage.com/?p=2439

Want to launch a profitable dropshipping company in the cutting-edge e-commerce industry? There is no need to look past Nicolas Valentine, a seasoned businessman who has grown a number of companies to seven and eight figures, including the wildly popular emilydiamonds.com.  According to Valentine, developing a product that appeals to the market and building a […]

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Want to launch a profitable dropshipping company in the cutting-edge e-commerce industry? There is no need to look past Nicolas Valentine, a seasoned businessman who has grown a number of companies to seven and eight figures, including the wildly popular emilydiamonds.com. 

According to Valentine, developing a product that appeals to the market and building a website that successfully converts visitors into paying customers are the keys to success in the e-commerce sector. He emphasises the value of social proof and value stacking in building credibility for your company and convincing potential customers that your product is well-liked by others. Valentine also advises using dropshipping to establish a presence in one or two nations before going global.

Although there are drawbacks to dropshipping, such as extended shipping times and challenges with quality control, there are plenty of burgeoning niche industries to select from, such as the expanding markets for pet supplies, health and wellness products, and environmentally friendly products. Valentine underlines the significance of mastering digital marketing if you want to succeed in e-commerce. To attract top personnel and cut down on customer acquisition costs, this can be done by utilising web analytics, SEO, and social media marketing. 

Nicolas Valentine and other e-commerce professionals can help you set up your company for success in this fast-paced market. You may start a successful dropshipping business that succeeds in the ever-changing e-commerce market by picking a profitable niche, creating a store that converts well, and using cutting-edge digital marketing strategies.

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Audrey Marshall: The Creator Economy Pioneer Behind Thematic https://influencerage.com/audrey-marshall-the-creator-economy-pioneer-behind-thematic/ Fri, 24 Feb 2023 20:06:15 +0000 https://influencerage.com/?p=2421

Audrey Marshall is the co-founder & COO of Thematic, a community-driven platform that helps creators license music for their videos. Together with co-founders Michelle Phan and Marc Schrobilgen, the Thematic team has been leading the charge in driving innovative music discovery through the power of influence for the past 15+ years. Audrey has been at the forefront of […]

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Audrey Marshall is the co-founder & COO of Thematic, a community-driven platform that helps creators license music for their videos. Together with co-founders Michelle Phan and Marc Schrobilgen, the Thematic team has been leading the charge in driving innovative music discovery through the power of influence for the past 15+ years.

Audrey has been at the forefront of developing the creator economy. Since 2009, she has led digital strategy for music artists, content creators, and brands. From brand campaigns for Macy’s, American Cancer Society, and the L’Oréal luxe family of brands, to music-driven influencer marketing campaigns for Interscope Records, Warner Music, AWAL, and Taboo of the Black Eyed Peas (featuring creators such as Lexy Panterra, Blogilates, Mandy Jiroux, Matt Steffanina, and Seán Garnier), she in an expert in navigating the influencer marketing space.
Audrey has also developed and managed some of the leading beauty, lifestyle, and dance channels on YouTube.
Certified across the board with YouTube, Audrey has a specific focus on digital rights management for music assets, running multiple SRAV-enabled COs. She is passionate about working with other builders in the space for a more transparent digital rights ecosystem.

“Music is the soul of content creation. It brings videos to life and helps creators tell their stories in a powerful way. At Thematic, we aim to make music licensing easy and accessible for creators so that they can focus on what they do best – creating amazing content.” Audrey Marshall said.

Under Audrey’s leadership, Thematic has become a go-to platform for content creators looking to enhance their videos with music. The platform has helped creators post over 1 million videos, driving 34 billion music streams and $72 million in earned media value for independent music artists.

Audrey’s story serves as an inspiration for those looking to make a positive impact in the tech industry. Her hard work and dedication have led to the development of a platform that supports and empowers content creators. As the creator economy continues to grow, Audrey’s expertise and experience will undoubtedly be invaluable in shaping the future of the industry.

In the coming years, Audrey and the Thematic team aim to further their mission of connecting creatives and empowering them to achieve their full potential. With her vast knowledge and expertise in the influencer marketing space, Audrey is well-equipped to lead the charge in driving innovative music discovery through the power of influence.

You can learn more about Audrey and Thematic by visiting their website at https://hellothematic.com. You can also follow them on social media @hellothematic for updates and insights into the creator economy.

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Rowlo Media founders Josh Savinson and Sam Venning, who are behind brands such as Wuffes, have set up a new company, alongside Catalyst Global co-founder, George Gazzard. https://influencerage.com/rowlo-media-founders-josh-savinson-and-sam-venning-who-are-behind-brands-such-as-wuffes-have-set-up-a-new-company-alongside-catalyst-global-co-founder-george-gazzard/ https://influencerage.com/rowlo-media-founders-josh-savinson-and-sam-venning-who-are-behind-brands-such-as-wuffes-have-set-up-a-new-company-alongside-catalyst-global-co-founder-george-gazzard/#respond Mon, 19 Dec 2022 11:42:01 +0000 https://influencerage.com/?p=2313

Los Angeles, CA: Rowlo Media founders Josh Savinson and Sam Venning, who are behind brands such as Wuffes, have set up a new company, ‘Third Phase Group’, alongside Catalyst Global co-founder, George Gazzard. The focus will be on scaling D2C brands for empowered talent. Savinson and Venning currently scale D2C brands with a subscription angle, […]

The post Rowlo Media founders Josh Savinson and Sam Venning, who are behind brands such as Wuffes, have set up a new company, alongside Catalyst Global co-founder, George Gazzard. appeared first on The Influencer Age.

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Los Angeles, CA: Rowlo Media founders Josh Savinson and Sam Venning, who are behind brands such as Wuffes, have set up a new company, ‘Third Phase Group’, alongside Catalyst Global co-founder, George Gazzard. The focus will be on scaling D2C brands for empowered talent.

Savinson and Venning currently scale D2C brands with a subscription angle, building up a group with turnover close to $20m, all without the use of any external capital or influencers.

Savinson says: “We are looking forward to coupling our sustainable cold growth model with the instant traction and trust an influencer generates to create a turbocharged hybrid – one that can ensure sustainable and profitable growth for the talent and the brands we work with/on.”

Gazzard, who helped launch brands like Filter by Molly Mae, Made with Love by Tom Daley, outlined that “there was a big opportunity for an outright ecommerce service provider to offer influencers the value add they require with respect to long term strategy and scale for their brand.” He added “In this day and age, technology provides anyone the opportunity to conceptualize and launch a brand, however, the challenge lies in being able to take the brand past a ‘drop style’ model to demonstrate month on month profitable and sustainable growth

Third Phase are currently developing key product formats in house which they will align with empowered talent. They are not yet able to disclose what verticals these products sit in.

One of the biggest challenges facing influencers who choose to launch their own brands in place of lucrative brand deals is the ability to scale their brand outside of their immediate audience, whilst also building a brand with true longevity.

“We are continually promoting clients who have high performing merchandise sales (brand apparel/accessories) and good conversion on brand deals, into thinking long term with regards to how they can utilise their audience in the short term to generate traffic and sales within a business that has the ability to scale without a reliance on them. This is only done with a ‘product first’ business model, and of course one that is clearly aligned to the talent and their lifestyle – the narrative is crucial”, says Gazzard.

About Third Phase: Founded in November 2022, by Josh Savinson, Sam Venning and George Gazzard. Third Phase is registered as a UK company but will trade across the UK/US with Savinson and Venning current success in the US market. The company will focus on scaling D2C brands for empowered talent.

SOURCE: Mysocmedia Agency

The post Rowlo Media founders Josh Savinson and Sam Venning, who are behind brands such as Wuffes, have set up a new company, alongside Catalyst Global co-founder, George Gazzard. appeared first on The Influencer Age.

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